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How To SEO Like A Pro

How to SEO like a pro

Too many businesses cling to the idea that cramming keywords in their web copy is the best path toward search engine optimization. Writing web content for search engines? Really? That’s so 2005. And a really bad idea today. First, Google…

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Is Your Inner Editor Trampling Your Content?

Is your inner editor trampling your content?

Great content is more the result of good editing than anything that occurs during the first draft. For evidence, look no further than author Vladimir Nabokov, who said “I have rewritten—often several times—every word I have ever published. My pencils…

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