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8 Essentials Of A Stellar Blog Post

8 essentials of a stellar blog post

Before accelerating down the runway, a pilot reviews a pre-flight checklist to ensure his plane will take off and reach cruising altitude safely. If you write content for a company blog, then you’re the pilot. Do you review a pre-publish…

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9 Ways To Elevate Your Writing Game

9 ways to elevate your writing game

No matter how long you’ve been writing professionally, there’s always more to learn. Here are some tactics the pros use to craft content that generates real results: Do you have any additional tips to help your fellow writers? Please share…

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How To Market Sensitive Client Stories

How to market sensitive client stories

Many nonprofits shy away from using content that would otherwise be highly effective marketing material—particularly when it involves their own clients. If this is your organization’s practice, you’re missing opportunities to earn more donor dollars. A communications professional at a…

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Make This Mantra The Driver Of Your Marketing

Make this mantra the driver of your marketing

Show, don’t tell. That’s the mantra creative writing teachers repeat to their students (especially those writing poetry). Telling means supplying readers only with information. Showing takes things further by appealing to the readers’ senses and emotions. That results in a…

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